Thinking, Fast and Slow
Thinking, Fast and Slow
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The influential, international bestseller - over 10 million copies sold - that has transformed how we shape our judgements and make decisions
Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices- fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking, enabling you to make better decisions at work, at home, and in everything you do.
GIFT WRAPPING
GIFT WRAPPING
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BOOK DETAILS
BOOK DETAILS
Format: Paperback
ISBN: 9780141033570
Publish/Release date:
Publisher: Penguin Books Ltd
Number of pages: 624
Width (mm): 128
Height (mm): 196
Depth (mm): 34
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